FOR THE FINAL JOB FOLDER
Left Hand Side (from bottom to top arrangement)
Research / 5 pages of research on box / 5 pages of research on bottle
If same company for both 10 pages of research
Check out competition / background on company / product line.
Photo Research (two shots of product on shelf)
Visual Brief
Design Summary
Right Hand Side (from bottom to top arrangement)
Thumbnails (number and label out for full credit)
50 thumbnails for box / 50 thumbnails for bottle
25 thumbnails for box brand logo / logotype
25 thumbnails for bottle brand logo / logotype
If same company for both (box & bottle) complete 50 thumbnails for logo / logotype. You may do a computer font page of logotypes if this would help you thumbnail quicker for this section.
3D Thumbnails (roughs drawn and assembled 2 bottles, 2 boxes)
Roughs (individuals of 5 bottles, 5 boxes)
Finals (must have a photo of box one page, photo of bottle one page, photo of box in display one page, photo of bottle on display one page) Must be in color and 8.5x11.
Don't have to dress up for critique. Must have box and bottle present in the round. We will clean up and clean out the lab after critique.
MUST HAVE FILES THESE FILES TO TRANSFER ONTO ART DEPT. HARD DRIVE. You must update your behance portfolio with four of your major projects out of the six from class. (This is an minimum...you may do more...start moving our your design one projects that look like projects)
IN CLASS EXERCISES (all in pdf format)
1. Signs for Narrator
2. Logo Mashup Crests
3. Logotype for Candidate
4. Minimal Poster Design / Saul Bass
5. Captain Crunch
PROJECT
1. 10 Logotypes (individual pdf files)
2. Own Brand (pdf file / cover letter / resume)
3. Business Card Package (pdf files / photo of package)
4. Film Festival (pdf files / photos of stand up and guerilla)
5. SGA Campaign (pdf files / photos of item and guerilla)
6. Packaging (pdf files / photos of box / bottle and environmental shot)
